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Unformatted text preview: go to Charleys Steak House for lunch break. The average gross check for lunch was right on point at $7.50; so the planned and actual was the same. However, for dinner there was an estimation of $10.50, but the actual dinner average check was $11.00. This caused the net sales to decrease because lunch sales accounted for 50% of the service and they were only bringing in $7.50 per meal. When you look at the net check you can find out about the coupon usage. The average net check for lunch was budgeted at $7.00 for lunch and $10.00 for dinner. It actually turned out that the average net check was $6.50 for lunch and $10.00 for dinner. The sales mix once again caused the net sales to have a negative effect. Even thought there was an increase in the number of meals with 9,100 more, the sales mix, average gross check, and coupon usage all had negative effects on the net sales. In total there is a $35,035 decrease in net sales....
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 Spring '10
 Vinciguerra

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