social_cognition

social_cognition - SocialCognition SocialPsychology

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Social Cognition Social Psychology * Scientific study of how we think about, influence, and relate to one  another * Role * Set of expectations about a social position * Defines how those in the position ought to behave Why do we evaluate others? * All of us are naïve psychologists * Are we accurate? * often * however, our judgments can suffer from a number of biases * when not using all our resources * e.g., cognitively loaded * when we have limited information * when we have hidden motives/goals * e.g., our self-esteem is threatened Attribution * Attribution Theory * Heider: early researcher * Tendency to give a causal explanation for someone’s behavior, often  by crediting either the situation or the person’s disposition * we intuitively attribute others’ actions to personality characteristics Person vs. Situation Attributions * Have to decide whether behavior is due to something about personality, or  whether anyone would do same thing in that situation Attribution * Fundamental Attribution Error * Tendency for observers, when analyzing another’s behavior, to  underestimate the impact of the situation and to overestimate the  impact of personal disposition Attribution * Conditions promoting Fundamental Attribution Error
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* when task has goal of assessment of personality * when person is cognitively loaded * Conditions promoting a situation bias * when goal is to judge the situation Person vs. Situation Attributions * Kelley’s 3 questions in making an attribution * does this person regularly behave this way in this situation? * do others regularly behave this way in this situation? * does this person behave this way in many other situations? * Example: Susan is angry while driving in a traffic jam Kelley’s Attributional Logic Two-stage Model of Attributions * * bias according to goal (person/situation) * * won’t occur if cognitively loaded * we correct our automatic attribution Two-stage Model of Attributions Cross-cultural differences * Western culture  * people are in charge of own destinies * more attributions to personality * Some Eastern cultures  * fate in charge of destiny * more attributions to situation Actor-Observer Discrepancy * Attribute personality causes of behavior when evaluating someone else’s 
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This note was uploaded on 12/21/2010 for the course PSYCH 1A taught by Professor Kerrihogue during the Fall '10 term at Santa Rosa.

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social_cognition - SocialCognition SocialPsychology

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