Analyzing Credibility

Analyzing Credibility - Answer the following in regard to...

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· Answer the following in regard to the video ad on one of the links above in a 100- to 200- word response: o Does the ad make a claim? o What fear or desire does the ad play into? o Does it target an existing fear or desire or does it try to create a new fear or desire? o Does it try to invoke feeling, use admirable people to persuade, or describe a common situation? o Would you make a purchase based on the information presented? In the media coverage of mayor Giuliani it is not clear who is paying for the media coverage. I would assume it is CNN, but there could be other factors in the media world that I’m unaware of and not considering. In the ad that I viewed on weight loss surgery Johnson&Johnson is paying for the ad. In the Giuliani coverage there is definite slant stated by Giuliani. When asked if he is shocked that Bin Laden hasn’t been captured, Giuliani states that he is surprised that America was not attacked again, and still believes that America will receive more attacks. In the Johnson&Johnson ad there seems to be a slant, the opinion seems to be that weight loss
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Analyzing Credibility - Answer the following in regard to...

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