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creativity - CREATIVITYATW ORKAUDIOSCRIPT Optionalexercise...

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LearnEnglish Professionals CREATIVITY AT WORK AUDIOSCRIPT www.britishcouncil.org/professionals.htm © The British Council, 2007 The United Kingdom’s international organisation for educational opportunities and cultural relations. We are registered in England as a charity. A radio interview about creativity in business. Optional exercise ­ Listen and decide whether these sentences are true or false. (Answers at end) 1. Reading a good book can animate your creativity. 2. Art and Business are working alone on the project. 3. When business men were asked to name a book which had influenced them, less than half chose a non fiction book. 4. Creative processes occur in the right side of the brain. 5. When we analyse the relationship between characters in a book, we are training ourselves to understand emotional matters. 6. Marks & Spencer organises separate reading groups for managers and employees. Presenter: Art & Business is an organisation that develops creative partnerships between business and the arts. Peter Jones is going to talk about the company’s ideas and tell us about some of their success stories. Peter, maybe you could
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