9_13 - Copy (2)

9_13 - Copy (2) - Chapter 8 Constructivist Theory COM 102...

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Click to edit Master subtitle style 1/13/11 Instructional materials created for COM 102Y by Chapter 8 Constructivist Theory COM 102 Introduction to Communication Theory
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1/13/11 Instructional materials created for COM 102Y by Announcements o Exam on Wednesday o Be on time o Bring a pencil o Bring your ID o Leave as much else as you can at home!
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1/13/11 Instructional materials created for COM 102Y by Goals for today o Introduce you to constructivism o Help you measure your own cognitive complexity o Understand the advantages of person centered messages o Critique constructivism
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1/13/11 Instructional materials created for COM 102Y by Constructivist Theory—Overview o General focus of theory n Seeks to explain individual differences in people’s ability to communicate skillfully in social situations n Relationship between social cognition and message production skill
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1/13/11 Instructional materials created for COM 102Y by The Role Category Questionnaire (RCQ) in Action o Think about a person you like and a person you dislike o Write a description of the person you like so that a stranger would “know” that person o Write a description of the person you don’t like so that a stranger would “know that person”
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1/13/11 Instructional materials created for COM 102Y by Personal Constructs as Evidence of Cognitive Complexity o Personal constructs n Cognitive templates o Bipolar dimensions, e.g., liberal-conservative n Inter personal application o We use our sets of contrasting features to classify other people o Cognitive complexity (CC) n High = Many constructs n Low = Few constructs
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1/13/11 Instructional materials created for COM 102Y by Variation in Cognitive Complexity o Developmental n CC increases with age through adolescence o Individual n Wide variation in CC among adult individuals n Some sources of variation o Gender: Women CC > men CC o Socio-economic status: High SES CC > Low SES CC
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1/13/11 Instructional materials created for COM 102Y by Measuring Cognitive Complexity o Differentiation n Number of constructs a person has o Role Category Questionnaire (RCQ) n Measure of differentiation o Descriptions of liked and disliked persons n Scoring procedures o Number of different descriptive words/phrases across both descriptions n Exclude physical and demographic terms
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This note was uploaded on 01/12/2011 for the course COM 102 taught by Professor Staff during the Spring '08 term at Purdue.

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9_13 - Copy (2) - Chapter 8 Constructivist Theory COM 102...

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