CHFD 3710
Why study aging?
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Understand current social issues
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An increasing older population
Ageism
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“A process of systematic stereotyping & discrimination against people because they are
old”—Robert Butler
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Reflects deep-seated uneasiness by the young & middle-aged
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Revulsion & distaste for:
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Growing old
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Disease
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Disability
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Fear of powerlessness, uselessness,death
Ageism (research)
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77% of a sample of older people experienced at least one incidence of ageism from others
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Disrespect
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Assumption that they were from ill
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People felt stronger negative associations about age than race or gender
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Older adults had just as strong an age bias as younger people
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Some older adults try to distance themselves from being “old”
*#1 product used in the world—hair dye*
“New” Ageism: The Desire to Help Older People
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Compassionate stereotype
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The aging enterprise
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Creation of social programs for older people: Medicare *healthcare system* ,older

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- Spring '10
- Dr.Lewis
- older adults, older people
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