13142607-Woodland

13142607-Woodland - P re se nt at io n on Wo od la nd Sh oe...

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Unformatted text preview: P re se nt at io n on Wo od la nd Sh oe s PROJECT REPORT ON Woodland Shoes SUBMITTED TO SUBMITTED BY Sr. No Name MBA ROLL NO. 1. Deepak Barve Retail 08 2. Paresh Jadhav Retail 23 3. Teertha Kajeva Retail 38 4. Mansi Nautiyal Retail 40 5. Vicky Upadhye Core 166 AS PER DEPARTMENT OF BUSINESS MANAGEMENT DR. D.Y. PATIL INSTITUTE OF MANAGEMENT STUDIES C.B.D. BELAPUR SECTOR 4, NAVI MUMBAI CERTIFICATE This is to certify that the requirement for the project synopsis entitled Woodland Shoes successfully completed during the academic year 2008-09 by the following students (FY.MBA: 4C) Sr. No Name MBA ROLL NO. 1. Deepak Barve Retail 08 2. Paresh Jadhav Retail 23 3. Teertha Kajeva Retail 38 4. Mansi Nautiyal Retail 40 5. Vicky Upadhye Core 166 Head of Department Internal guide (PROF. KRISHNA SHETTY) (PROF. KAVITA SHETTY) ACKNOWLEDGEMENT It gives us a great pleasure while submitting this project on the topic WOODLAND SHOES We thank Prof. KAVITA SHETTY for guiding us throughout this project work. And we also thank her for motivating us in different ways and enabling us. She has been the tremendous helping hand in completing this difficult task had an easy or any time access to such knowledgeable and guiding spirit. We feel there is ample scope of improvement upon the work of this nature and shall be thankful if any suggestion is offered for its improvement. We express our deep gratitude towards our family members, who helped us in giving a final shape and structure to this project work. We are also thankful to all those seen and unseen hands, which have been of direct or indirect help in completion of this project work. Last but not the least we are also thankful to our colleagues who has helped us a lot to complete our project successfully, without their support and helping hand this project wouldnt have been so fruitful. CONTENTS History of the company Introduction Features of the product Types and price of product Questionnaire Market survey. Demand and supply analysis Future plan of the company Technology used and services provided to the customers International performance of the product Competitors of the product SWOT analysis. Suggestions Conclusion HISTORY OF THE COMPANY 1960: Aero club started as a small manufacturing unit in Delhi. They were among the first to export shoes to the U.S.S.R 1962: They ventured into retailing with an outlet at a prime location in Delhi. 1972: They set up the first fully mechanized modern shoe factory in India (with German Machinery) to augment existing capacities, in view of the growing export demand. 1992: The Company launched Woodland brand and acquired winter boot factory in Quebec, Canada to cater to the Canadian and U.S. Markets....
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13142607-Woodland - P re se nt at io n on Wo od la nd Sh oe...

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