X301PP - media use Facebook-43,270 followers Connect2U, an...

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Click to edit Master subtitle style 2/1/11 Deloitte . Social Media Audit Deloitte’s social media practices are targeted, professional and focused and have been successful in managing the employment funnel that is such a key part of their business” (Social Media B2B).
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2/1/11 Deloitte. and Current Social Media use Deloitte currently uses the following sites to recruite new employees; Facebook has a high presence of college and MBA graduates, both of which are hired by Deloitte. Twitter is used for short message postings and provides links to other relevant sites. LinkedIn is used primarily to post job openings Deloitte uses two sites to retain and
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2/1/11 Other Big 4 Firms and Social Media Ernst and Young has demonstrated leadership among the Big 4 in social
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Unformatted text preview: media use Facebook-43,270 followers Connect2U, an application on Facebook, allows for a more personal connection between Ernst and Young and college students. 2/1/11 Recommendations Social Media to strengthen internal relationships D Street Make large company feel smaller Appeals to younger workforce Sense of connection to firm Social Media to strengthen external relationships Facebook 2/1/11 Recommendations Continued The use of social media can lead to increased shareholder value by: 1) Enhancing relationships between customers and partners1 2) Increasing productivity and employee productivity1 3) Boosting creativity, innovation and collaboration1...
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X301PP - media use Facebook-43,270 followers Connect2U, an...

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