New Enlightenment 9.20.2010

New Enlightenment 9.20.2010 - TheNewEnlightenment:

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The New Enlightenment:  Sustaining Sustainability Online  International Marketing | MARK 363 September 20. 2010
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Income Inadequacy  According to economist David Gordon the "vast majority  of US households can barely make ends meet. ... Meager  livelihoods are a  typical  condition, an  average  circumstance."  The Economic Policy Institute focuses on the distribution  of income and wealth, arguing that the gains of the top 20  percent have jeopardized the well-being of the bottom 80  percent.  Incomes have stagnated and the robust 3 percent growth  rates of the 1950s and '60s are long gone.  If we have a consumption problem, we can solve it by  getting more income into more people's hands. The goals  are redistribution and growth. 
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Why is it Important? Because adequacy is relative-defined by reference to the  incomes of others. Without an analysis of what is  adequate, we are likely to find ourselves, twenty years  from now, arguing that a median income of $100,000 –  rather than $50,000 is adequate. 
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This note was uploaded on 01/31/2011 for the course MARK 380 taught by Professor Gerolius during the Spring '10 term at Loyola Chicago.

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New Enlightenment 9.20.2010 - TheNewEnlightenment:

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