RQ - Ch. 23 F10

RQ - Ch. 23 F10 - 4. What are the strengths and weaknesses...

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November 29, 2010 Reading Questions: Chapter 23 Uses and Gratifications Theory 1. Who are the key Researchers of this theory? 2. Discuss the following elements of the theory: a. History of the theory b. Key Terms (list and define) c. Propositions/assumptions (list and discuss) 3. Discuss the findings and generalizations of this theory. (Looking for the larger/overall findings and generalizations as well as specifics – does the theory meet the goals?)
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Unformatted text preview: 4. What are the strengths and weaknesses of this theory according to the criteria for evaluating a theory? 5. Describe one practical application (i.e., identify a real world example) of this theory applied....
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This document was uploaded on 01/31/2011.

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