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Running head: PROJECT PLAN 1Apply: Project PlanBUS/475
PROJECT PLAN 2Project Title: Walt Disney Opportunity Description: Having conducted the metrics, Walt Disney Company discovered it could work on its opportunities to establish a competitive advantage. The opportunities, once utilized, can become a strength for the company. Project Objectives:Faster technological advancement. Operational StepResponsible PersonTimelineCreation of a new Smartphone app that containsthe Disney movies and themes where users can subscribeIT software developer11/25 (1 week)Promoting digital marketingMarketing director12/2 (3 weeks)Identifying customer/web analytics Marketing analyst12/23 (1 Week)Production of related products. Operational StepResponsible PersonTimelineOffering new products to the Sales representatives11/25 (1 week)
PROJECT PLAN 3existing market to generate more profits from the target marketIntroduce the existing products to new marketsMarketing Director12/2 (1 week)Research on areas majority ofinvestors are looking Research Assistant