ch3 - Content User LIN YUAN Submitted 1/4/11 5:34 PM Name...

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Content User LIN YUAN Submitted 1/4/11 5:34 PM Name CH 3 Quiz Status Completed Score 7.5 out of 10 points Instructions ___________________________ Management 240 - 1
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Question 1 0.5 out of 0.5 points Which of the following is the LEAST aggressive approach likely to be used by an advocacy group? Answer Selected Answer: public communications Correct Answer: public communications
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Question 2 0.5 out of 0.5 points The ____ consists of the economy and the technological, sociocultural, and political/legal trends that indirectly affect all organizations. Answer Selected Answer: general environment Correct Answer: general environment Response Feedback: This is the definition of general environment. ___________________________ Management 240 - 3
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Question 3 0.5 out of 0.5 points Which of the following is NOT a potential legal risk associated with traditional managerial decisions like recruiting, hiring, and firing employees? Answer Selected Answer: product liability Correct Answer: product liability
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Question 4 0.5 out of 0.5 points Which of the following is a component of a book publisher's general environment and will indirectly influence how it does business? Answer Selected Answer: a trend toward less leisure time Correct Answer: a trend toward less leisure time Response Feedback: Leisure time trends will affect other companies such as boat manufacturers. The other elements are part of the publisher’s specific environment. ___________________________ Management 240 - 5
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Question 5 0.5 out of 0.5 points Organizations use behavioral addition, behavioral substitution, and ____ to change their organizational culture. Answer Selected Answer: visible artifacts Correct Answer: visible artifacts Response Feedback: Visible artifacts are signs of an organization’s culture (e.g., company dress code). Changes in artifacts may be made in order to support the change process.
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0.5 out of 0.5 points ____ is a tactic in which an advocacy group actively tries to convince consumers not to purchase a company's product or service. Answer Selected Answer: Product boycott Correct Answer: Product boycott Response Feedback: Media advocacy is defined as a tactic that involves framing issues as public issues; exposing questionable, exploitative, or unethical practices; and forcing media coverage by buying media time or creating controversy that is likely to receive extensive news coverage. Lobbying, public communications, and market denigration are not listed in the book as advocacy tactics. ___________________________ Management 240 - 7
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This note was uploaded on 01/24/2011 for the course MISA 100 taught by Professor Huli during the Spring '10 term at Hocking.

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ch3 - Content User LIN YUAN Submitted 1/4/11 5:34 PM Name...

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