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day25 - Psychology2050 Perception Day25 23November2010...

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Psychology 2050 Perception Day 25 23 November 2010
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     Faces 1. how are faces special? - memory (Bahrick et al), orientation, and neuroimaging 2. origins of face processing: - innate mechanism: lesions and development - learned skill: expertise 3.  how are faces used?  -emotional displays -individual recognition: average faces & their deviation -mate selection and beauty 
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memory for faces is pretty terrific   [Bahrick, Bahrick, & Wittlinger 1976] Ohio Wesleyan University high school year books from watershed high schools presented four faces at the same time,  one from each of four high schools chance: 1/4 (25 %)
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Name matching   Free results recall   3 months 90% 80%   9 months     94% 64%     1 yr, 1 month 89% 60%   3 yrs, 3 months 89% 66%    chance         25% ---
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Name matching   Free results recall   3 months 90% 80%   9 months     94% 64%     1 yr, 1 month 89% 60%   3 yrs, 3 months 89% 66%   7 yrs, 5 months 83% 63% 14 yrs,  6 months 87% 52% 25 yrs, 9  months 78% 45%    34 yrs, 1 months 70% 42% 47 yrs,  7 months 58% 30% chance 25% ---
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results are independent of how many times one  has looked at one’s high school year book, independent of size of high school
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super-recognizers: people with above average  facial recognition abilities. 
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upside down faces How does inversion affect • recognition • memory • matching ?
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Margaret Thatcher
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