Third Assignment Paper Business 105

Third Assignment Paper Business 105 - FOUR Ps OF MARKETING...

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“FOUR Ps” OF MARKETING 1 THE FOUR Ps AND MARKETING MIX The Product OxiClean American InterContinental University
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“FOUR Ps” OF MARKETING 2 Abstract I am choosing OxiClean as my product. I have always thought that this product would sell by the sheer TV commercial that I saw growing up. From the beginning it was a proven success with its catchy phrases and the cleaning power it seemed to have. I will try to show how OxiClean has changed over the years to make it a better product. I will describe the characteristics of each element of the Marketing Mix (price, product, place, and promotion) as they apply to OxiClean. I will also discuss why each of the 4-P decisions would be important when marketing OxiClean. The marketing and the four P's are important when trying to sell a product such as OxiClean. From day one of seeing the Television Commercials’ to modern ways to get information out such as the internet revelation, things are not the way they once were. Moving your products and getting your products to sell are vital. The Four P’s are packaging, prices, placement, and
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Third Assignment Paper Business 105 - FOUR Ps OF MARKETING...

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