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Final Plan Grading Guidelines

Final Plan Grading Guidelines - the marketing plan(5 points...

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Final Plan Grading Guidelines CONTENT (90 points) POINTS Does the executive summary present a clear, concise picture of both the business and the purpose of  the proposed marketing plan? (10 points) Does the conclusion present a concise and persuasive argument for why the business should adopt 
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Unformatted text preview: the marketing plan? (5 points) Did the team incorporate TA feedback? (75 points) WRITING/FORMAT (10 points) Is the plan concise and clearly written? Is the plan free of spelling and grammatical errors? Is the plan professionally constructed and formatted? TOTAL COMMENTS...
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