Basic Traditions 1 - Communication Theory and Scholarship...

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Communication Theory and Scholarship Basic Traditions Lecture by Natalie Nelson-Marsh Communication Theory and Scholarship Communication different from other social science fields Understanding of human interaction Speech and mass communication Central to human experience Organizing element of human life Theory Organized set of concepts, explanations, and principles of some aspect of human experience Communication Theory Can refer to a single theory, or it can be used to designate the collective wisdom found in the entire body of theories related to communication Lay theory Basic model of inquiry Systematic study of experience leads to understanding, knowledge, and theory Engage Three stages: 1.) Asking questions Questions of: Definitions-concepts, clarification Facts-proprieties, relationships Values-aesthetic, pragmatic, ethical qualities 2.) Observation Phenomenon under investigation Employ planned method of answering 3.) Constructing answers Define, describe, and explain
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Basic Traditions 1 - Communication Theory and Scholarship...

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