MSB Chapter 6 - MSB Chapter6 3thingsitrefersto 1 2...

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study questions and keywords Communication Studies 101 MSB,      Chapter 6     Ideology-  set of ideals forming a system that relates to the distribution of social power 3 things it refers to: 1. Set of ideas which give some account of the social world 2. Ideas which are usual partial (in both senses) and selective (as all positions are) 3. The relationship of these ideas or values to the ways in which power is distributed  locally 2 things it is often taken to be: 1. One of the means by which dominant economic classes extend their control over  others 2. How they work with particular sets of power (how dominant values and meanings  come to seem natural and obvious rather than socially aligned) the relationship between ideology and discourse: capitalism-  a competitive social system, emerging 17 th  century Europe, involving private  ownership of accumulated wealth and the exploitation of labor to produce profit, which  increases such wealth socialism- 
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