Week 2 Article Summary

Week 2 Article Summary - Week 2 Article Summary on The AMR...

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Week 2 Article Summary on The AMR Supply Chain Top 25 for 2010 By 08 Dec 2010 MKT 636 Gary Witt
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Agenda Source Main Points Themes Highlights Interesting Facts Two Dimensions of Excellence Top 25 Conclusion References Questions
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Source Magazine World Trade 100 Title The AMR Supply Chain Top 25 for 2010 Published 08 Sept 2010
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Main Points The article was focused on the annual Supply Chain Top 25 Report The article covered a lot about the top three companies and how they scored so high on the list of the top 25 Their goal was to raise awareness of the supply chain discipline and how it impacts business Encourage more companies to look at their own Supply Chain and make better use of it The idea is that if people read about major corporations taking the supply chain seriously, maybe they will be more likely to do the same
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Themes Two themes emerged from the review of this year's winners A re-examination of the benefits of vertical integration Increasing advances in the realm of sustainability Example of Vertical Integration
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This note was uploaded on 02/01/2011 for the course MKT 636 taught by Professor Witt during the Spring '10 term at Western Intl..

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Week 2 Article Summary - Week 2 Article Summary on The AMR...

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