Handset_UI

Handset_UI - User Testing Product Qualification Market...

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Cutting Edge Interfaces For New Generation Phones Jinwoo Chung, LG MC Lab. UI designer
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Where am I working in? LG Electronics UI Designer for mobile handsets
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Whom am I working with ? People from: Psychology Industrial Engineering Graphic/Motion/Product/Multimedia Design Computer Science Music Composing
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What do we do? Design Mobile User Interface Create UI concept UI Evaluation User Research For handsets sold in Korea, US, Europe, China, South America
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Physical UI Key Layout Easy of Physical Use Input Devices Perceived Identity & Functionality What do we do? Graphical UI Display & Graphic Quality Familiarity Understandability Logical/Auditory UI Efficiency Consistency Responsiveness Intuitiveness
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Mobile Industry Service Vendor USER Manufacturer
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Product Planning Concept Research Scenario Development Design UI Concept Optimization (S/W,H/W,Vendors)
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Unformatted text preview: User Testing Product Qualification Market Delivery UI Standardization User Research, Trend Research Manufacturer ’ s Process Concept Development Projects : Social Networking, Widgets, LBS services … Production Projects: UI Requirement, Scenario Optimization, Localization … S-Class UI S-Class UI Starting point … 1 st Touch Phone LG PRADA iPhone ? S-Class UI Less clicks & depths Simplicity Dynamic effects Emotional & tangible UI through rich transition effects and enhanced sensor technologies S-Class UI Localization for Versa, Voyager 2 S-Class UI Localization Versa Voyager 2 S-Class UI Localization S-Class Versa, Voyager 2 S-Class UI Localization S-Class Versa, Voyager 2 … UI Role in business Service Vendor: Increased ARPU End Users: Fun/Attractive/Easy to use Product Maker: Loyalty gained by consistent usability Thank you....
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Handset_UI - User Testing Product Qualification Market...

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