Session 01

Session 01 - Introductionto Marketing Taekyun(T.K.)Kim...

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Introduction to  Marketing Tae-kyun (T.K.) Kim Rutgers Business School
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Purpose of This Session Introduce myself to you Start getting to know you Familiarize you with the course structure,  readings, assignments, grading and other  administrative details Make you aware of my expectations of you
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Instructor Name: Dr. Tae-kyun (T.K.) Kim T.K. Kim T.K. Kim Tae-kyun Kim Tae-kyun (T.K.) Kim Email:  tk.rutgers+11SB@gmail.com To contact me or submit a team report Do  not  use email to submit  individual  assignments Blackboard announcement will be sent from my business email ( taekyunk@business.rutgers.edu ) but please do not use this  email account to contact me
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Communication Blackboard will be used extensively to  communicate and to post class materials Your email account Check your account registered with Blackboard Check your spam box often
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Course Schedule Class 6:40pm – 9:40pm  Till 116 Office Hours 4:00pm – 5:30pm (or by appointment or after  class) Levin 244 Check campus operating status before you  come to the class http://nb.rutgers.edu/about-us/new-brunswick-cam
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Textbook Marketing (10 th  Ed.) by Kerin, Hartley, and  Rudelius Need to bring a paper version for exams. So if you  buy e-book version, you need to contact your friends  to borrow one for the exams Lecture notes Will be posted on Blackboard before the class Bring a printout or an electronic copy to the class Will NOT have all the details that I teach May include extra materials supplementing the  textbook
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Session 01 - Introductionto Marketing Taekyun(T.K.)Kim...

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