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Socialpsych-chap2not - Social Psychology chapter 2 notes The methods of social psychology Hindsight bias peoples tendency to be overconfidence

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The methods of social psychology: Hindsight bias : people’s tendency to be overconfidence about whether they could have predicated a given outcome. After knowing an answer, it is only obvious in hindsight and not in foresight. Social psychology research methods in testing ideas: Observational research: -One method is called participant observation : a good way to understand some phenomenon is to observe it at close range. Anthropologist may live with a group of people for a period time and behaviors may be recorded and categorized (disagree by marc Hauser) - Social psychologist typically designs additional research to verify the impressions they get form participant observation. (As we are often misled by what we observe) Archival research: Involves analyzing social behaviors documented in past records. (Newspapers, police repot, hospital records etc) - Used to test theories on social behaviors, eg the police and FBI records showed that personal reputaiton was more important in the southern United States than I the northern. Due to homicide over insults being more common in the south than in the north. (Nisbett and Cohen south being “culture of honor”) Surveys: - involves asking clear, unbiased questions. -Results will be biased if the sample is based (convenience sample). -Surveys accurately represent a population from a small sample if sample is unbiased (random). The size doesn’t always matter as long as the sample is unbiased. - 1200 people represent the US + or – 3%, with 95% likelihood that true value is in that range Correlational research: Correlational research: research in which there is not random assignment to different situations, or conditions, and from which psychologists can just see whether or not there is a relationship between the variables. -Because there is no manipulation of variables, we cannot be sure about causality. Eg. Height predicts weight and weight predicts height, but one does not cause the other. It does not tell us the direction of causality and if there are eternal variables driving the association between the 2 variables of interest. -Strength of relationship between 2 or more variables can range from 0
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This note was uploaded on 02/12/2011 for the course PSYCH V89.0030 taught by Professor Andersen,s during the Spring '10 term at NYU.

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Socialpsych-chap2not - Social Psychology chapter 2 notes The methods of social psychology Hindsight bias peoples tendency to be overconfidence

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