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tv languate ppt - VisualGrammar:Understanding Class27...

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Visual Grammar: Understanding  and manipulating the visual  component in television Class 27
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TV grammar 2 Visual grammar The different ways a video is shot and edited  can have different effects Understanding the effect of visual techniques on  the audience Meaning and interest are generated by: Subject size in the shot Composition  Camera placements  Camera movement  Editing 
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TV grammar 3 Building blocks of video The shot The basic unit of video Length varies from split second (1/30 of a sec.) to the length of the tape Scenes Shots spliced together Shots are from the same time and place For example: a tennis match scene Sequences  Series of scenes There’s a common theme For example: shopping process
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TV grammar 4 Shot (Subject) size  How much of the main object appears in the  shot
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