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Student activity: Task 4a.Develop an Effectiveness Strategy and implementation plan for BBC based on the template below.Campaign Effectiveness Strategy SectionResponseObjectives for measurement and effectivenessManagement by objectivesThis is probably the most common way to measure employee performance. Objectives are set periodically, eg each quarter, and reviewed at the end of the target period. Progress towards each objective is then scored and new goals set.Use rating scalesFor subjective measurements, such as cooperativeness, dependability and judgment, a manager can rate their employee ona scale of 1 to 10. The rating should be done at regular intervals and be consistent in both what it measures, and the scale used, to track changes in staff performance. Use the job description to set criteria necessary for the role.Focus on performanceTo keep employees focussed solely on tasks which are critical for the success of the organisation, you can look at how much time they spend on other things, eg how often are they online or checking emails? How much time do they spend on admin? Do