cocaCola - Coca-Cola Refreshing and Delicious Invention of...

Info iconThis preview shows pages 1–7. Sign up to view the full content.

View Full Document Right Arrow Icon
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Coca-Cola Refreshing and Delicious
Background image of page 2
Invention of Coca-Cola Coca-Cola was invented in May 1886 by Dr. John Pemberton in Atlanta, Georgia The name Coca-Cola was suggested by Pemberton’s partner and bookkeeper, Frank Robinson. Just Prior to his dead Pemberton sold his remaining share in the company to Asa Candler in 1888.
Background image of page 3

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
In the first year, Pemberton sold just 9 glasses of Coca-Cola a day. In 1893 the Coca-Cola trademark was registered in the US. Patent office. By 1895 Coca-Cola was sold and consumed in every state and territory in USA.
Background image of page 4
Advertising The annual ad budget for Coca-Cola reached 1 million dollars in 1911. Copycat beverages tried to capitalize on the success of Coca-Cola but Coca- cola answered by back with slogans such as “Demand the genuine” and “Accept no substitute.”
Background image of page 5

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Did you know that the modern day Santa Claus Image was created by Coca-Cola. Look at the next
Background image of page 6
Image of page 7
This is the end of the preview. Sign up to access the rest of the document.

This note was uploaded on 02/17/2011 for the course CISC 113 taught by Professor Doreencornell during the Spring '10 term at bucks.edu.

Page1 / 22

cocaCola - Coca-Cola Refreshing and Delicious Invention of...

This preview shows document pages 1 - 7. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online