ISOM pwpt ch 14

ISOM pwpt ch 14 - 13-1BUSINESS DRIVEN TECHNOLOGYChapter...

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Unformatted text preview: 13-1BUSINESS DRIVEN TECHNOLOGYChapter Fourteen: E-Business13-2E-business / E-commerceThe Internet is a powerful channel that presents new opportunities for an organization to:Reach customersEnrich products and services with informationReduce costsE-commerce the buying and sellingof goods and services over the InternetE-business the conducting of business on the Internet, not only buying and selling, but also serving customers and collaborating with business partners13-3EVOLUTION OF E-BUSINESSVarious industries have embraced Internet technologies to enhance productivity, maximize convenience, and improve communications globally13-4THE IMPORTANCE OF THE E-BUSINESS MODELE-business models aim to use and leverage the unique qualities of the Internet and the Web to conduct businessE-business model- an approach to conducting electronic business by which a company can become a profitable business on the InternetExchanges occur between two major entities:1. Businesses2. Consumers13-5...
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ISOM pwpt ch 14 - 13-1BUSINESS DRIVEN TECHNOLOGYChapter...

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