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Unformatted text preview: 4/27 Group Presentation Paper is due one week later 5/11 Final Exam 7, 10-20, 22 8pm - 11pm Next Class Read Ch 5 & Ch 6 Submit Assignment 1 Geek Squad case at the end of Ch 3 Please refer to format requirement specified in the syllabus I will accept only electronically submitted work! Please use Blackboard Do not email your assignment Class Overview Marketing Research Marketing Research and Its Role 5 steps of marketing research Team Exercise Marketing Environment Overview Environmental Forces Video Case...
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- Spring '11
- Marketing, MARKETING STRATEGY Marketing, marketing Marketing research, Submit Assignment, Promotion Pricing/Global Marketing