chap 6 - auction A competitive process in which either a...

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auction A competitive process in which either a seller solicits consecutive bids from buyers or a buyer solicits bids from sellers, and prices are determined dynamically by competitive bidding. banners Electronic billboards, which typically contain a short text or graphical message to promote a product or a vendor. bricks-and-mortar organizations Organizations in which the product, the process, and the delivery agent are all physical. business-to-business electronic commerce (B2B) Electronic commerce in which both the sellers and the buyers are business organizations. business-to-consumer electronic commerce (B2C) Electronic commerce in which the sellers are organizations and the buyers are individuals; also known as e-tailing. business-to-employee electronic commerce (B2E) An organization using electronic commerce internally to provide information and services to its employees. business model The method by which a company generates revenue to sustain itself. buy-side marketplace B2B model in which organizations buy needed products or services from other organizations electronically, often through a reverse auction. channel conflict The alienation of existing distributors when a company decides to sell to customers directly online. clicks-and-mortar organizations Organizations that do business in both the physical and digital dimensions. consumer-to-consumer electronic commerce (C2C)
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chap 6 - auction A competitive process in which either a...

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