Session 2 PP

Session 2 PP - 1-1 Session 2 The Strategic Management Model...

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1-1 Session 2 The Strategic Management Model
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1-2 Learning Objectives 1. Understand the different levels of strategy 2. Describe a comprehensive model of strategic decision making 3. Appreciate the importance of strategic management as a process
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1-3 Three Levels of Strategy Corporate level : board of directors, Business level : business and corporate managers [Middle] Functional level : Product, geographic, and functional area managers [Lowest]
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1-4 Alternative Strategic Management Structures
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1-5 Strategic Management Decisions: Corporate Domain Definition: Where to Compete? Defines Scope of Firm In Which Industries Will We Compete? Must Be Reflected in Mission Choice of businesses, entry (diversification) and exit (divestiture) decisions, resource allocation/ priorities for growth Corporate Financial: Dividend Policies, Sources of Long-term Financing
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1-6 Strategic Management Decisions: Business Domain Navigation: How to Compete?
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Session 2 PP - 1-1 Session 2 The Strategic Management Model...

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