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Unformatted text preview: with your listeners Gender stereotyping Gender – male or female Psychological understanding Sexist language – casts male or females into stereotyped roles Cultural differences Influenced behavior patterns Hofstede’s Value Dimensions Model Individualism vs. collectivism High/low uncertainty avoidance High/low power distance Masculine vs. feminine Long/short – term time orientation Lewis’ Cultural Types Model Linear active cultures – systematic Multi-active – people-oriented Reactive – accommodating, slow to take action Techniques for analyzing Interviews Surveys Observation Published sources already analyzed Analyze speech setting Size of audience (interaction) Location/physical setting Time of day Length of speech Rhetorical situation/context...
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This note was uploaded on 02/20/2011 for the course COMM 251 taught by Professor Christinemoore during the Spring '09 term at Boise State.
- Spring '09