Exam 3 Review, Course Review, Project Presentations

Exam 3 Review, Course Review, Project Presentations - Exam...

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Exam 3 Review Dr. Caglar Irmak Fall 2010
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What will the exam cover? The exam will include material from the textbook (Chapters 13-20, except 18), cases and classroom discussion You are responsible for all material in the text, even if we do not cover it in class. Focus most on: Things we spent a lot of time on in class Things in both notes and book Things in notes and not in book Least likely (but still possible): material in book that we didn’t talk about in class
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What is the format of the exam? 30 multiple choice questions worth 3 points each: Each question has only one answer – choose the best answer Remaining 10 points come from short answer/list questions
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What should I bring? How much time do I have? It is the student’s responsibility to bring pencils and pens to each exam. Multiple choice will be answered on scantron (need a number 2 pencil and an eraser) List questions directly on test You have 1 hour and 15 minutes (normal class time) to complete the exam
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What about the results of the exam? Will be posted on Blackboard Probably by following Monday (11/22)
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Which of the following is NOT one of the elements of Starbucks’ Value Proposition? A) Premium Coffee
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This note was uploaded on 02/22/2011 for the course MKTG 351 taught by Professor Ashwani during the Fall '10 term at South Carolina.

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Exam 3 Review, Course Review, Project Presentations - Exam...

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