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Lesson 8 Assignment 2 - Ashley B Hilliard October 4 2010 BA...

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Ashley B. Hilliard 258-10-0169 October 4, 2010- January 21, 2011 BA 541 Lesson#8, Assignment 2 Read the Real-Time Ethical Dilemma on page 392 of Business Ethics: A Stakeholder and Issues Management Approach (5 th Edition). Then answer the following questions; your response should be a total of 300-350 well-chosen words. 1. What are the problems in this situation? 2. What potential 'ethical' dilemma could arise from this situation? 3. What should be done to prevent an issue from erupting into a conflict, and between whom? The problem in this situation is that they have extremely different opinions on matters. Some of the problem could be the age gap. Lana is much older and much more experienced in marketing. Bill is younger and less experienced, but the experience that he has is great. Some of the problem could be that Lana, as a woman feels that she needs to get her point across that she is in charge and what she says goes. Bill could be somewhat spoiled because up until this point the company has given him free reign of his ideas. He feels that now that he shouldn’t have to
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