Examples of Synthesis, SWOT, goals and objective from prior semesters (1)

Examples of Synthesis, SWOT, goals and objective from prior semesters (1)

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Example 1: Wilson Synthesis : U of Maryland 1 . External Factors : (U doesn’t control) Declining budget for higher education Rising enrollment demand in 2008-12 Rising crime rate/concerns 2. Industry: (Higher ed) More seniors are applying to college Admissions is more competitive Colleges care about ratings as do prospective parents/students 3. Client: UM was founded about 150 years ago CP is flagship campus Provost wants to have more schools in top 10 1 Goal is to have UMD rank with Cal, UNC, UVA Needs to attract top students and faculty, so Is interested in new developments going up on two sides of campus. 1 in U control. Buildings going up CP also has Housing shortage Crime/safety issues Affordability/accessibility issues Parking shortage Transit issues with DOTS about filling the need Product: Now rated as top 50 research U In top 20 in public Us Top 10 in several areas (research more) Most in-demand majors: business, engineering, health care Comm highly ranked nationally 5. Promotions: Formalized Alumni support is growing and strong Fear the Turtle has been successful, now for athletics Unstoppable is Provost’s new and for academics overall ACC affiliation puts us in good company: UNC, UVA (public) and Wake, Duke,
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Examples of Synthesis, SWOT, goals and objective from prior semesters (1)

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