392 1925-1955 Study Guide

392 1925-1955 Study Guide - OLIGOPOLY = A small group of...

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Unformatted text preview: OLIGOPOLY = A small group of companies controlling a business Dominated world film business (smaller companies did exist –B movies-_ 1. MGM (1924) $$$ 2. Paramount (1912) 3. Warner Bros – intergral in sound 4. Fox 20 th Century 5. RKO (1928-1950) first film was a sound film 1. Columbia (1912) 2. Universal 3. United Artist – just distribution – handled independently made films The big three (Vertical Integration) 1. Production 2. Distrbustion 3. Exhibition – The little 3 was missing this (Had to lobby their films) STUDIO SYSTEM Studio • Group of stars • Specific types of movies • Ex: Universal did not have big stars o Lots of horror films The Contract System • Backbone of the production side of the studios • 7 year contracts per usual • Exclusive use of you • 6 months option clauses – if you were not working out, they could get rid of you • Actor did not have the same privilege • Producers, writers and directors under contract • Salary regardless – graduated increase sched. • Sometimes – Loan outs (borrow talents) o Make money o Don’t have work for individual o Studios provided a home o Agents became more involved Helped make the right decisions o Income Tax System Rates went through the roof for people that made a lot of money Government was taking 95% of money made Minimize the bite – set up own company Golden Era 1 new feature film each week, 52 a year • +short film + news reel + cartoons • = “Program+ • “A” film vs. “B” film • Studio system – late 1920’s o Watershed change from silent to talkies o Lots of companies did not make this transisiton ($$$) Historical Context Disregard for the law Post WWI soceity Prohibitions until 1933 Jazz age Party atmosphere vs. ugliness of war Facing our own demise Mass migration from rural to city – less thriftiness PLEASUE ETHIC Rise of organized crime Money = obsession Economic downturn • 25% unemployment • movies were an escape • nothing to do but go to the movies Labor disputes • Women’s vote Technology and advertisements • Radio • With war comes technology • People want the best new things – stay with the times Fear of communism (Palmer) Immigrants Scopes Monkey Trial DEPRESSION Movies continue to do well until the late 1930’s not depression proof • People started to abandon the box office • MGM had the most stars and winning years • Columbia was frugal • Many films ignored the depression • Some attempted to deal in an optimistic fashion o Hollywood happy ending CLIPS: STAND UP AND CHEER (Temple) 1934 Fox GOLDDIGGERS (remember my forgotten man (WB)...
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392 1925-1955 Study Guide - OLIGOPOLY = A small group of...

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