notes 4 - Ex: Victoria’s secret fashion show: 1 st time...

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23:58 Supply Chain Supply chain into products delivered to customers Customers Order from retailers, who order from distributors, who order from manufacturers,  who order from suppliers In some sense, apple is a manufacturer, but subcontracts out to other firms 2 kinds of supply chains: Physical supply chain Shipping parts, chips, etc Digital Supply Chain Ex: itunes crashed when bought new iphone 3gs; poor digital supply chain- but  got phones to store so good physical supply chain
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Unformatted text preview: Ex: Victoria’s secret fashion show: 1 st time they streamed it live online; shut down the internet bc didn’t figure out their digital supply chain; the large volume of internet users crashed their regular server Supply Chain Strategy How much of the supply chain should you own ? EX: Whataburger decided to own their own supply chain; they own cattle farms, vegetable vineyards, etc How much of the supply chain should you outsource ? Jack-in-the-box & taco bell get their 23:58 23:58...
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This note was uploaded on 03/08/2011 for the course MIS 302f taught by Professor Staff during the Fall '08 term at University of Texas.

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notes 4 - Ex: Victoria’s secret fashion show: 1 st time...

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