8 Global Environment

8 Global Environment - Global Environment for Families O ­...

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Unformatted text preview: Global Environment for Families O ­ E WE ARE THE WORLD BY Nancy Patrick Carney Need to know about the world around us Any range of processes, innovations, & changes that increase the interconnectedness of the world World events affect us all Political strife, war, terrorism, world security Energy crisis & global warming Natural Disasters Economy Globalization Need for International Understanding & Global Awareness Issues of Concern Rise of Migration Changes in Family Structure Aging HIV/AIDS Pandemic Economy Environment Sustainability Capacity to maintain a certain process or state indefinitely. Meeting the needs of the present without compromising the ability of future generations to meet their own needs. Sustainability­­2 themes 1. Environmental protection does not preclude economic development & 1. Economic development must be ecologically viable. By becoming sustainable, public & private organizations become better stewards of the environment & promote positive economic growth & social objectives. • Principles of sustainability can stimulate technological innovation, advance competitiveness, & improve quality of life. Sustainable vs. Organic Sustainable­­Practice or process of becoming environmentally friendly. It is a long­term goal with short­term effects. Organic­­Lack of chemical use in farming, whether it is vegetables & various crops or fibers used for fabric production. “Going Green” Environmentalist Movement Environmentally conscious focus in sustainable consumption patterns, shopping at grocery stores that support earth­friendliness (e.g., Whole Foods Market), & buying top­dollar organic products. Types of Greens Light Greens Personal Responsibility to protect environment Public environmental groups (e.g. Greenpeace, Friends of the Earth & the Sierra Club). Is not distinct political ideology, but seek environmental emphasis within existing ideologies such as Conservatism, Socialism or Liberalism. Dark Greens Problems inherent in industrial capitalism & seek radical political change. All current political ideologies are corrupt & lead to environmental degradation Concerned about “growth mania” Bright Greens Change is needed in economic & political operations Better designs, new technologies, and widely distributed social innovations “Greenwashing” Generally used when significantly more money or time are spent advertising being green, rather than spending resources on environmentally sound practices. Often portrayed by changing the name or label of a product to give the feeling of nature. http://www.youtube.com/watch?v=nPkr61Yyql4 Food products have packaging that evokes an environmentally friendly image Food environmentally even though there has been no attempt to lower environmental impact of production. production. European McDonald's changed color of their logos from yellow & red to yellow European McDonald's & green green Slogans used to suggest environmentally benign business activity: the Slogans Comcast ecobill has the slogan of "PaperLESSisMORE" but ComCast uses Comcast but large amounts of paper for marketing The Poland Spring ecoshape bottle touts "A little natural does a lot of good,” The although 80% of beverage containers go to landfills. According to The Guardian, "clean coal" is the "ultimate climate change According The oxymoron" -- "pure & utter greenwash” oxymoron" Kimberly Clark's claim of "Pure & Natural” in green packaging. Product uses in organic cotton on the outside, & adds some aloe & vitamin E, but keeps the same petrochemical gel on inside. Pampers claims that "Dry Max" diapers reduce landfill waste by reducing amount of paper fluff in the diaper, which is a way for Pampers to save money. EBay recently created a green hub promoting preowned & sustainable EBay products products Ubisoft recently announced it would no longer include paper manuals with Playstation 3 or XBox 360 games, claiming that this cost-cutting measure Playstation XBox being environmentally-friendly being Greenwashing Examples Greenwashing Examples What is LEED Leadership in Energy & Environmental Design Green Building Rating System™­­nationally accepted benchmark for design, construction, & operation of high performance green buildings. LEED (used for existing or new construction) whole­building approach to sustainability by recognizing performance in 5 key areas of human & environmental health: sustainable site development, water savings, energy efficiency, materials selection, & indoor environmental quality. gives building owners & operators tools to have an immediate & measurable impact on their buildings’ performance. Energy Star ENERGY STAR: joint program of the U.S. Environmental Protection Agency & Department of Energy to help save money & protect environment through energy efficient products & practices. With the help of ENERGY STAR, Americans saved enough energy in 2006 to avoid greenhouse gas emissions equivalent to those from 25 million cars, while saving $14 billion on utility bills. Carbon Footprint The amount of carbon dioxide (CO2) produced by a person, organization, or state at a given time. Carbon footprint is total set of Greenhouse Gas Emissions (GHG) caused directly & indirectly by humans. GHG emissions from all sources are summed & changed into CO2 equivalents. Primary­direct emissions of CO2 from burning fossil fuels (domestic energy consumption & transportation Secondary­indirect emissions from whole lifestyle of products Lifestyle Contributions to Carbon Footprint Transportation (e.g.cars, planes, trains) Shelter (e.g. houses, dorms, hotels) Consumables (e.g. food, clothing, waste) Government (e.g. schools, streetlights, fighter jets) Carbon Footprint Continued Carbon Footprint Primary footprint Primary (green slices) (green Measure of direct Measure direct emissions of CO2 from burning of fossil fuels We have direct control of We direct these. these. Secondary footprint Secondary (yellow slices) (yellow Measure of the indirect CO2 emissions from whole lifecycle of products we use use From manufacturing to From eventual breakdown eventual World World Problems http://www.youtube.com/watch?v=f1e http://notaniche.com/ads­human­ rights­war­smoking/701/ 1. Develop new ways of thinking 2. Create systems & reporting procedures that highlight problems before they become too big 3. Select leaders that can manage change 4. Maintain consistent short & long­term strategies 5. YOU Steps to Alleviating World Steps to Alleviating World Problems Solving the Solving the World’s Problems http://www.youtube.com/watch?v=J ...
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