Chapter 7 - Chapter 7 1 Explain why innovation matters to...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
Chapter 7 1. Explain why innovation matters to companies. Innovation matters to companies because for companies to maintain their competitive advantage with other companies and also have distinctive competence, pretty much be better than other companies. Over the long run if companies do not innovate they will not go anywhere they might even go bankrupt as its competitors will be innovating but they won’t. 2. Discuss the different methods that managers can use to manage innovation in their organizations effectively. To manage innovation, managers can do three main things: manage the source of the innovation, manage innovation during discontinuous change, and manage innovation during incremental change. When managers manage the source of innovation, they can build creative environments in which workers perceive that creative thoughts and ideas are welcomed and valued; they can also give employees challenging work so they can reward themselves psychological which is known as flow. There are four aspects when managers take an experiential approach which is when they manage innovation in discontinuous change they can, these are: design iterations
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Image of page 2
This is the end of the preview. Sign up to access the rest of the document.

{[ snackBarMessage ]}

Page1 / 2

Chapter 7 - Chapter 7 1 Explain why innovation matters to...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online