Priming - Priming: process by which recent experiences...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
Priming: process by which recent experiences increase the accessibility of a schema, trait, or concept o Subliminal stimuli, w/o awareness, activating certain associations with memory Touch, smell o Bargh and colleagues Primed polite, rude, or neutral words (scrambled sentence task) How long participant waited to interrupt the experimenter (had to hand in their paper, how long it took them to interrupt research assistant having conversation) If student primed with rude words, more quick to interrupt, primed with polite, more likely to wait Beverage experiment video: Criticism Season Temperature- inside, outside No control Experimenter bias (have some control over this with similar questions, etc) Smell (other qualities to beverage that determine priming) Group differences, baseline survey (look at group differences around personality or other issues) Sample size Blinding or no blinding? Positive
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Image of page 2
This is the end of the preview. Sign up to access the rest of the document.

This note was uploaded on 03/16/2011 for the course PSYCH 12 taught by Professor Stock during the Fall '10 term at GWU.

Page1 / 3

Priming - Priming: process by which recent experiences...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online