{[ promptMessage ]}

Bookmark it

{[ promptMessage ]}

week2review - Bangor Transfer Abroad Programme Review Week...

Info iconThis preview shows pages 1–8. Sign up to view the full content.

View Full Document Right Arrow Icon
Bangor Transfer Abroad Programme Review Week Two
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Bangor Transfer Abroad Programme Marketing Communications designed on the basis of Customer Focus
Background image of page 2
Bangor Transfer Abroad Programme Customer Profile: Outline of the type of customer likely to purchase product/brand. Developing a customer profile will helps target marketing communications and is an essential analysis tool. Allows concentration on real potential customers rather than too wide a range of people.
Background image of page 3

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Bangor Transfer Abroad Programme Customer Profile: Outline of the type of customer likely to purchase product/brand. Developing a customer profile will helps target marketing communications and is an essential analysis tool. Allows concentration on real potential customers rather than too wide a range of people.
Background image of page 4
Bangor Transfer Abroad Programme 5 Faces of Customer Profile
Background image of page 5

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Bangor Transfer Abroad Programme Positioning Techniques and Brand Positions
Background image of page 6
Bangor Transfer Abroad Programme Positioning How your target market defines you in relation to your Competitors
Background image of page 7

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Image of page 8
This is the end of the preview. Sign up to access the rest of the document.

{[ snackBarMessage ]}