Measurement questions q and a

Measurement questions q and a - c) Indifference 2. Which...

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QUESTIONS Measurement (answers are underlined) 1. For an attitude measure that has ratio level measurement, the zero point of the scale can be interpreted as: a) Neutrality b) Weaker attitudes
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Unformatted text preview: c) Indifference 2. Which quasi-direct measure can be measured at a ratio level? a) Semanitic differential b) Likert c) Thurstone d) Magnitude scaling e) Guttman...
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This note was uploaded on 03/24/2011 for the course CMN 152 taught by Professor Puckering during the Spring '06 term at UC Davis.

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