SS11_Lecture_Notes_Week_5

SS11_Lecture_Notes_Week_5 - ADV 225 Week #5: Writing for...

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ADV 225 Week #5: Writing for Public Relations Feb. 8 and 9, 2011 Andrew Corner, M.A., APR Instructor 330 Communication Arts  and Sciences E:  cornera@msu.edu P: 517-896-8995 (cell)
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ADV 225 Week #5: Agenda Schedule re-set Review Thank-you letters Review Good-news letter drafts Due next week! Writing Tool Introduction to Public Relations, Media Relations and  PR Formats Review Assignment 3 Due in TWO weeks!
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Schedule Re-set: Tuesdays Quiz 4 POSTPONED, now due Feb. 22 Assignment 2, Good-News Letter: FINAL due Feb. 15 Assignment 3, Bad-News Letter: DRAFT due Feb. 8 FINAL due Feb. 22 Major Assignment A: FINAL due March 1 Assignment 4: DRAFT due Feb. 22 FINAL due March 15
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Schedule Re-set: Wednesdays Quiz 4 POSTPONED, now due Feb. 23 Assignment 2, Good-News Letter: FINAL due Feb. 16 Assignment 3, Bad-News Letter: DRAFT due Feb. 9 FINAL due Feb. 23 Major Assignment A: FINAL due March 2 Assignment 4: DRAFT due Feb. 23 FINAL due March 16
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ADV 225 Assignment 1: Thank-You Letter Andrew Corner, M.A., APR Instructor Department of Advertising,  Public Relations and Retailing Michigan State University
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Thank-You Letters Scores entered Rubric attached Technical vs. subjective Student editors: they are just learning too! I reviewed all papers See me to interpret edits
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Thank-You Letters Common errors AP Style: theater Assignment said you have been offered the job, not appropriate  to thank for interview Name is Bedrock Center for Performing Arts General comments: Work toward the requirements of the assignment. Don’t embellish: be consistent with facts of scenario as  presented. The job of the promotions coordinator is to promote fundraising  efforts that include special events, not to promote the facility’s  routine events.
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Thank-You Letters Re-writes are not permitted If your score is less than 17 you may raise it to a  maximum of 17 points by: Explain, in writing, each of the errors you made, with references  to the AP Stylebook where appropriate. Identify the name of the  entry and the page number. Re-submit your paper with the explanations attached. You will receive ½-point credit for each error you successfully  explain. Due on paper at the beginning of class next week.
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Thank-You Letters No file was received from the following students for  Assignment 1: Tuesday Cooley Edmondson Stalker Wednesday Brown Finn Kaufmann Olds Paetow Recker
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If you have a ZERO No file was received through ANGEL.
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SS11_Lecture_Notes_Week_5 - ADV 225 Week #5: Writing for...

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