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Ch2Management copy - Inputs raw materials services...

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Inputs - raw materials - services - equipment - capital - information Outputs -products -services External Environment : all outside forces Competitive environment : the firm, its rivals, suppliers, customers, new entrants, substitute or complimentary products Macro environment: governments, economic conditions, technological, demographic, social that affects the organization Internal environment : culture The Macroenvironment 1. Laws and Regulations - U.S. no bribery - U.S. property rights, copyrights, trademarks, patents - Regulators: ex. SEC watches over financial markets, and the FDA inspects food distributors 2. The Economy - interest and inflation rates affect the availability and cost of capital, growth opportunities, prices, cost and consumer demands for products. - unemployment rates affect labor availability nad wages 3. Technology - new markets, products, production techniques, better ways of managing and communicating 4. Demographics - age, gender, family size, income education, occupation, 5. Social Issues/Natural Environment
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