Lec11 - 3/28/11 Stereotype&Prejudice...

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Click to edit Master subtitle style 3/28/11 Chapter 11
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3/28/11 GOALS…Cuz it’s good to have some Define: Stereotyping Prejudice Discrimination History of the concepts Other interesting information
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3/28/11 Bias comes in different forms… Back to  the ABCs…. A ttitude- Prejudice B ehavior – Discrimination C ognition – Stereotype
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3/28/11 Prejudice Affective Positive or negative feelings towards individuals  because of their group or category membership
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3/28/11 Discrimination Behavioral Altered behavior towards individuals because of  their group or category membership
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3/28/11 Stereotyping Cognitive Impressions of the traits and characteristics of  members of a group or category
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3/28/11 Biases are inevitable A normal part of perception and  learning, like   the development of preferences and attitudes, the categorization of objects, and learning how to interact with a complex world.
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3/28/11 And when they are allowed to:  distort judgment ( cognitive  effects): “All  professors are studious.” create irrational prejudice ( affective  effects):    “I hate behaviorists.” foster discrimination ( behavioral  effects):
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Let’s talk History 1920’s Minorities viewed as “backwards”, lesser people Prejudice “not a problem” 1930s Maybe not inferior… but then why stigmatized?
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This note was uploaded on 03/27/2011 for the course ECON 252 taught by Professor Robertholand during the Spring '08 term at Purdue University-West Lafayette.

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Lec11 - 3/28/11 Stereotype&Prejudice...

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