COMPETE- Fall 10

COMPETE- Fall 10 - Organization and Management LEADING FOR...

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Unformatted text preview: Organization and Management LEADING FOR EXCELLENCE Mystery Picture 4Cs of ORGANIZATIONAL LEADERSHIP Flexibility Adaptability Stability Control Efficient Internal Processes Competitive External Positioning CONTROL COMPETE COLLABORATE CREATE Incremental Change Fast Change Long-Term Change New Change CHALLENGE: CHALLENGE: HOW TO COMPETE? HOW TO COMPETE? COMPETITIVE STRATEGIES The overall plans/methods of competing in the external marketplace for customers and talented employees PRIVATE SECTOR COMPETING MARKETPLACE STRATEGIES Differentiation unique product or service - Starbucks Cost-Leadership costs less- Walmart Niche concentrate on segment of market based on either differentiation or cost- Rolex watches Vertical Integration-operating businesses along the supply chain BP, Drug Cartel DIFFERENTIATION: BOEING vs AIRBUS BOEING vs. AIRBUS PRODUCT COMPETITION PRODUCT DIFFERENTIATION Boeing 787 400 seats Fuel Efficient engines Point-to-point service Economical to operate [carbon fiber body] Airbus A380 550-800 seats Large seat capacity Hub-and-spoke service Low per seat cost COMPETITIVE...
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This note was uploaded on 03/29/2011 for the course HRM 1101 taught by Professor Nelson during the Spring '08 term at Temple.

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COMPETE- Fall 10 - Organization and Management LEADING FOR...

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