Chapter 7

Chapter 7 - Click to edit Master subtitle style 3/30/11...

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Unformatted text preview: Click to edit Master subtitle style 3/30/11 Developing a Programming Mission Chapter 7 3/30/11 Mission Statement  Defines an agency’s purpose and outlines what it intends to accomplish in the larger environment.  Identifies the needs of the individual, organization, community 3/30/11 Assessing Individual Needs  Who do you intend to serve? › Governments: Entire communities › Commercial: More specific population 3/30/11 Assessing the Macro Environment  Social forces create opportunities OR challenges for an agency › Examples? › How do we gather this information?  Demographic, Social, Technological, Economic, Political 3/30/11 Assessing Organization Needs  Organizations continue to operate if they fulfill an identifiable role in the community that controls its resources 3/30/11 Organizations  Public recreation and park agencies  Voluntary, non-profit organizations...
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This note was uploaded on 03/29/2011 for the course RMYL 320 taught by Professor Mcgovern during the Spring '11 term at BYU.

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Chapter 7 - Click to edit Master subtitle style 3/30/11...

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