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MGT 101 - Chap 5

MGT 101 - Chap 5 - Chap5PLANNING PLANNING: accomplishthem...

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Chap 5-  PLANNING PLANNING:  The process of setting objectives and determining what should be done to  accomplish them. Sally’s company plans events for large scale non profit organizations. Before each  event, plans must be made and deadlines for each component of the plan must be reached. Even one missed  deadline can detract from the success of an event. For example, advertisers must submit their ads to  Sally by a certain date so that she can submit them to the printer for inclusion in the book of  advertisements for an upcoming gala. The day before the deadline, Sally has to contact several patrons to  remind them to submit their advertisements by 5 PM the next day, in order to ensure that she has  enough time to review and approve the ads before sending them to the printer. OBJECTIVES:  Specific results that one wishes to achieve.  A professional soccer  organization has the objective of renting its indoor facility during the spring and summer months, when the  warmer weather makes people want to play outdoors. To accomplish its objective, the soccer  organization uses advertisements that highlight that playing indoors alleviates concerns about developing  skin cancer from sun exposure or having to deal with allergies or insect bites, eliminates the needs to  cancel and reschedule games because of precipitation, and provides the comfort of exercising in a 
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  • Spring '11
  • Wang
  • new store credit‐card, large‐scale non‐profit organizations., substantial environmental   uncertainty, home‐improvement store emphasize, professional soccer   organization, low. Store   managers

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MGT 101 - Chap 5 - Chap5PLANNING PLANNING: accomplishthem...

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