L8 Change Agents0

L8 Change Agents0 - L5: Change Agents BG C.2 Creating a...

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L5: Change Agents BG C.2
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Creating a Culture of Sustainability Organizations must shift ways of thinking to a new mindset. Not just overlay on top of existing operations. The sustainability movement requires that managers understand and relate to their environment and collaborate with global stakeholders
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How to Create the Culture Vision Honest self-awareness Strong leadership Long-term thinking
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Vision Having a sustainability vision means seeing how the corporate world—and your industry and company– works within the larger social and natural world. What are your impacts on society? How do I enrich or diminish the world? How does the business strategy reflect those impacts? How do you take into account the needs of society and of future generations?
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PepsiCo’s Vision Continually improve all aspects of the world in which we operate—environmental, social, economic—creating a better tomorrow than today. http://www.pepsi.com/help/recycle.pdf http://www.pepsico.com/ http://www.pepsico.com/Pep_Citizenship/susta
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Change Agent - Pioneer 1. To be effective you must know yourself: How do you react to the enemy? What are your basic beliefs? What are you intolerant of? How tolerant are you of others beliefs? Are you passive, moderate, or extremist? Are you patient?
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Knowing your audience is the key 2. Now that you are aware of your own triggers, how can you effectively affect change? 3. Seek employment that either aligns with your own lifestyle preference or one that you resign to change. It is a choice.
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Types of Employers and how you can make an impact 1. Already ethical and socially responsible = extend procedures to processes already in place 2. Already working toward sustainability = Give a quick assessment of an unaddressed need to impress others and get on the team yourself
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L8 Change Agents0 - L5: Change Agents BG C.2 Creating a...

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