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Unformatted text preview: Chapter 10: Global Marketing Communications Decisions Part 2: Sales Promotion, Personal Selling, Special Forms of Marketing Communication Current events: Danielle, Tim, Katherine & Alex. Quiz: Chapter 9 Hand in Homework 7. Guest speaker: Balazs Siklos Thursday, April 7 Chapter 11: Global Market Entry Strategies: Licensing, Investment, and Strategic Alliances Current events: Deanne, Simon, Justin & Nicholas. Quiz: Chapter 10 , Provide Homework 8 Thursday, April 14 Chapter 12: Global Marketing Channels & Physical Distribution Current Events: Sidi & Joslyn. Quiz: Chapter 11. Hand in Homework 8! Thursday, April 21 Chapter 13: Pricing Decisions Review for FINAL EXAM Quiz: Chapter 12 & 13. Current events: Shea, Joe T., Joe H., Chuck, Simon, Bethann Thursday, April 28 Final Exam at 6:00 pm!...
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This note was uploaded on 04/05/2011 for the course MKT 359 taught by Professor Pope during the Winter '11 term at Grand Valley State University.
- Winter '11