UNIQUE ASPECTS

UNIQUE ASPECTS - preparation. Click to edit Master subtitle...

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Click to edit Master subtitle style 4/4/11 Unique Aspects of Sport Management 4 Unique Aspects of Sport Management: Sport Marketing Sport Enterprise Financial Structures Sport Industry Career Paths Power and Influence of Sport as a Financial Institution
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Click to edit Master subtitle style 4/4/11 Unique Aspects of Sport Management 4 Unique Aspects of Sport Management: These 4 aspects make it different from other business enterprises. Justifies sport management as a distinct area of professional
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Unformatted text preview: preparation. Click to edit Master subtitle style 4/4/11 Unique Aspects of Sport Management UNIQUE because it is unlike any other product a consumer can buy. 1) Consumed as quickly as it is produced. 2) Perishable & not accompanied by any guarantee of customer satisfaction. 3) Providers cannot predict the outcome of the spontaneous nature of sport, the inconsistency of events, uncertainty surrounding events. THEREFORE, sport marketers face UNIQUE challenges. 4/4/11...
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This note was uploaded on 04/03/2011 for the course KHP 3355 taught by Professor Kennedy during the Spring '11 term at Troy.

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UNIQUE ASPECTS - preparation. Click to edit Master subtitle...

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