crocs - TeamPurple CrocsIncorporated...

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Click to edit Master subtitle style  4/5/11 William Brown Julian Mccroy Jessica Reno Rosebia Kendrick Team Purple Crocs Incorporated
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 4/5/11 Stock Chart  Three Year Changes Nov. 07 June 08 Dec. 08 Feb. 09 Nov. 09 March 10
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 4/5/11 Crocs Incorporated   Success’s  Unique Design  Target Market  Comfortable  Instant Fashion Sensation    The REAL CROC
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 4/5/11 Crocs Incorporated   Failures  Price  Competition  Lack of Diversity in Products  Spending A Fake Croc
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 4/5/11 Crocs:  Gains and Losses Fiscal Year     Sales EBIT Depreciation Total Net Income EPS 2003 1.17 -1.2         0.08 -1.2 -0.02 0.0 2004 13.52 -1.64           0.7 -1.49 -0.03 0.0 *Totals in Million of Dollars
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 4/5/11 Crocs: Marketing Spending Match the Competition Marketing Totals   Competition % Target   2007- 12.5 Million 12.5 Million   2008- 4.4 Million 6.7 Million   2009- 2.7 Million 7.3 Million   2010- 2.1 Million 8.9 Million   2011- est. 3.5 Million    est.  7.8 Million
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This note was uploaded on 04/04/2011 for the course MNG 500 taught by Professor Linkiden during the Spring '11 term at UMass (Amherst).

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crocs - TeamPurple CrocsIncorporated...

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