ASSOCS_marketBasket_HW6_2010

ASSOCS_marketBasket_HW6_2010 - DSCI 4520/5240 HW6 Handout...

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1 DSCI 4520/5240 HW6 Handout ASSOCIATION ANALYSIS WITH SAS EM 5.3 By Dr. Nick Evangelopoulos Based on material from SAS Education WELCOME to this SAS Enterprise Miner 5.3 tutorial. Parts of this write-up are based on SAS Education material. This handout introduces you to HW 6 . STARTING HW5 HW6 does not build on any previous homework. It analyzes a new data set, called ASSOCS, listing customer-product combinations. Start HW6 as follows: Create a new EM 5.3 project called studentxhw6 (where x is your student number) Type libname ADMT 'C:\4520data'; as the Start-Up Code Create a new analysis diagram. Add Data Source ASSOCS. An association analysis requires exactly one target variable and at least one ID variable. Both should have a nominal measurement level. Make the Role and Level changes CUSTOMER=ID, PRODUCT=Target, TIME=Rejected, CUSTOMER=Nominal, PRODUCT=Nominal. Note: TIME is a variable that identifies the sequence in which the products were purchased. In
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ASSOCS_marketBasket_HW6_2010 - DSCI 4520/5240 HW6 Handout...

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